WHAT EXACTLY IS PUBLICITY?

 
JUMP INTO THE VISIBILITY LOUNGE

PUBLICITY IS ALL ABOUT ESTABLISHING EXPERTISE.

 

This always follows a specific order so you can scale to the features you've been dreaming of:

  • A clear press page that shows the editor or booker what makes you incredibly special
  • Submitting + booking podcasts so you can grow your experience + start becoming known as the expert
  • Growing your public awareness with virtual summits that will also grow your connections + email list
  • Moving into writing your own column on a major platform so people flock to you for your expertise
  • Getting opinion pieces picked up by publications to grow public trust of your brand
  • Getting on stages like TEDx to establish what YOU want to be known for
  • Booking powerful interviews that get published in places like Entrepreneur, Medium, Tech Crunch, etc.
  • Moving into TV appearances to grow public awareness + get people excited about your brand!

 

You may have some experience with press or be starting at zero.

Either way, publicity is a long game + you can jump into it at any time + focus on the types that make you most comfortable.

There are too many programs + publicists out there telling you to do things a certain way or spend WAY too much money.

I wanted to figure it out myself + it turned out that my Hollywood background really helped me leverage my brand into big features quickly.

So, that's what I teach.

You can always hire a publicist or work with someone like me to train your team, but it's important that YOU understand how to do this first so you can be a stronger boss.

I'm Michelle Lewis, Visibility + Publicity Strategist.

I help entrepreneurs shift their brand plan to attract their ideal client subconsciously, create 90 day visibility sprints + land press features easily with Hollywood techniques.

I never teach anything I haven't done myself + I tend to not listen to ANYTHING "industry standard" because, well, it's not what worked for me.

What has worked is being creative, digging into WHY + taking consistent action...so that's what I teach!

IMPORT MY PRESS PAGE 

If you want to take the guess-work out of building your press page, grab this to import it in one click.

I have it available for:

  • Kajabi
  • Wordpress {Divi, Elementor, Beaver}

That way, all you have to do is fill in the blanks + submit!

GET THE TEMPLATE
Podcast Pitch Kit

$27.00 USD

Start Booking Podcasts ASAP

My quick-to-consume kit will show you how to:

  • Create a press page {media kits are dead, friend!}
  • Build a strong email pitch + not make classic mistakes
  • Track down shows to submit to
  • Use my show submission tracker to calculate your pitch dates + booking rate
  • Trello Board to keep everything organized.

It's helped over 300+ entrepreneurs start booking shows - even if they've never been on one before!

GET THE KIT

LEARN MY STEP BY STEP PROCESS 

If you want a one-stop-shop for learning every piece of visibility + publicity for your business, this is the perfect membership for you.

  • Branding - mission, color psychology, photoshoots + brand video creation
  • Content - create your visibility schedule with channels that fit your unique personality
  • Press - learn my exact techniques for getting seen by the media {even if you never have been before}
  • Weekly support - Our community is there for you + so am I with weekly calls + check ins :)
JOIN THE MEMBERSHIP
VISIBILITY LOUNGE $97/mo

$97/mo
VIP DAY

Ready to jump in for an intensive day? Let's do it.

$1,000.00 USD

GET TO THE NEXT LEVEL ASAP

Sometimes, you either don't have time or don't WANT to get another course, membership or kit.

You want to dive in, one on one, with the expert + get the exact strategy you need for YOUR success.

In this intensive, we'll spend half a day digging into your biggest need + solving it with a tangible, step-by-step plan.

And we'll have some fun along the way!

WORK ONE ON ONE WITH ME