How To Simplify Your Social Media Pieces With Content Fries

business tools social media Aug 30, 2021
social media content video editor


I have a software to show you today. I know I talked to you about Shift a couple months ago. And hopefully you've been able to experiment with that and see what an awesome software that is. But this one, I think, is even cooler. I grabbed Content Fries about six months ago, I've been playing with it, and I just find it to be fantastic. If you have zero editing skills, if you are a great editor, I think either way, this is a software that you'll really enjoy.

We will discuss:

  • What Content Fries is
  • A Content Fries tutorial
  • Why I recommend Content Fries








Content Fries is all about being able to break down your media – primarily video, but you can probably do audio as long as it is an mp4 file – into smaller clips.  I used to have to take my video files, put it into Movie Studio Platinum, break it up from there, add titles, etc.  It was such a pain I found myself not doing it at all, which was unfortunate because social media is such a visual medium.



I’m going to walk you through a bit of a tutorial during this episode.  If you’re ready to jump on in and you don’t even want me to give the spiel, you can go to and sign up there.  In the meantime, I’m going to show you how this works.

So I imported this video, and I can go through and set the starting point.  By the way, if you use SocialBee, you’ll need to limit your media clips to 60 seconds.  I’m going to fast forward to set my ending.  Then I can hit generate and save, which will adjust this clip so just the 60 seconds is shown.  When I do the final export, after adding the titles, it’s actually going to auto-generate the captions.  I can then add my logo, as well.  Once it has time to render, it’s going to appear in square format.  When I export it, I said I wanted it as 1080 x 1080.  Then I also do it in an IG story format as well. 

The first thing I like to do is play with my captions, and then I make sure my logo appears on the video.  You can choose a headline to appear in your brand color, and you can also change the color of the backdrop and the text. 



You might be thinking, Michelle, that’s just like Headliner.  It is, but it’s much easier to break up the content pieces.  It’s also more cost-effective.  You export your content, and then you have the mp4 file that you can upload into your social media software – it really can’t get any easier.

If you’re like me and you have a social media manager, it’s still helpful to be able to tell someone that you use this tool and you have a specific process in place.  Every time I do an episode, for example, she can create two pieces in under a minute and then schedule them to social media.  See how much easier it makes her job?  It gives her the ability to really break up my content in a way that will look amazing.

If you end up grabbing Content Fries, I’d love to have you tag me on Instagram.  Give me a shout out and let me know that you like these tech hacks and software ideas. I hope this helps you get excited about your visibility, and I will see you next week with a new episode!



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