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THE VISIBILITY BLOG

Getting seen, featured + on stage.

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WHERE TO GET STARTED WITH YOUR PUBLICITY PLAN

Uncategorized May 11, 2020
 

Want to know the first 5 tips to get started with for your publicity plan?

In this post, I'll get you started with the best ones {and ones no one else is doing!}.

These are my secret strategies that have gotten me booked on EOFire, Good Morning La La Land, TEDx, Huffington Post, Buzzfeed, Medium + so much more.

Ready?

 


And before we dive in, I highly recommend taking my Hollywood'preneur Quiz so you can identify your unique personality type + the visibility/publicity strategy that should go along with it!! Take the quiz here.

 

1. List Your Goals

 
Without a target to aim for, you’ll miss every time. It’s vital to start with figuring out why publicity is one of your goals.
 
Is it to increase your credibility? Make you more of a name in your industry? Up your following?
 
Remember, publicity is all about raising awareness. It’s not an overnight fame maker.
 
BUT, with a great, consistent plan, you...
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HOW TO GET NEW MEMBERS INTO YOUR MEMBERSHIP EVERY SINGLE WEEK

membership Apr 27, 2020
 

In this blog, I'm going to walk you through how I attract new members into my membership site every single week.

With these 3 simple strategies, I have brought in new members and they STAY!!

Let's dive in.

And before we dive in, I highly grabbing taking my How To Launch Your Membership Site In An Hour so you can simplify your membership tech!! Watch here.

 


 

THE BACKSTORY

I've had my membership, The Visibility Lounge, for about 2 years. And I wasn't an overnight success story.

NOPE. Not one of those people who took a magical program and POOF had 300 members, was a "six figure earner" and living my best life.

And honestly? I don't think that expectation is very realistic. It's extremely rare.

I've had to bootstrap, experiment and figure out what truly works for building an engaged and successful membership. It hasn't been easy, but sticking to my gut and ignoring all of the advice out there has produced incredible results. 

Here's just a few...

  • My...
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HOW TO PIVOT FROM PUBLIC SPEAKING TO PODCAST GUESTING

 

Want to know the pivot your public speaking career to podcast guesting so you can keep growing your visibility + publicity even if you're stuck at home?

In this post, I'll share exactly how to do it.

Ready?

 


Before we dive in, you may want to grab my Podcast Pitch Template so you can get started getting booked! Do that here.

 


 

1. Know The Stats

 
 We all know public speaking has a crazy amount of value. Delivering live from stage has a huge effect on conversions, so you know you'll be adding 5-10% to your email list + 2-5% to your client roster.
 
But is it the same with podcast guesting?
 
I've gathered some statistics so you can understand the value of podcast guesting and see how it can be the perfect platform for you during this time of transition.
  
Let's prove this is the right audience base for you:
 
  • There are over 850,000 active podcasts
  • Over 30 million podcast episodes to listen...
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5 TOOLS TO RUN YOUR ONLINE BIZ FOR JUST $197/MONTH

 

I don't know about you, but throughout the first year of my business - I tried every single system out there.

Wordpress, Squarespace, domain hosts, design softwares, payment tools, online course hosts, social media schedulers, Dropbox...you name it, I had it. And, for awhile, it's easy to just charge it to your credit card + think, "This isn't a problem! In a few months I'll be making more money + won't have to think about it!". Then, a year later, you're in tears trying to pay off all the debt you've racked up.

I told you I've been there ;)

I want to save you time + more importantly, I want to save you money.

So, from the gal who has done it ALL, let me break down for you the 5 top tools I now use to run my business that cost me $197/mo. {I'll detail what I USED to use + pay in another blog post}.

 


KAJABI


Some of my students had mentioned Kajabi in the past, but I didn't really understand who they were or how they could solve any of my problems. 

I was in Coeur...

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PUBLIC SPEAKING: HOW TO START GETTING IN FRONT OF CROWDS

 

Want to know the how to start getting in front of crowds so you can become a public speaker and build your speaking reel?

In this post, I'll share exactly how to do it.

Ready?

 


 

Before we dive in, you should register for my free masterclass where I'll share my top secret strategies to help you book TEDx by summer!

 


 

1. Nail Down Your Unique Topic

 
 
Most public speakers don't get booked because their topic is nowhere near unique enough.
 
"How To Get Healthy", "How To Grow Your Social Media", "How I Overcame Addiction".
 
We have to stand out more.
 
The best way to do that is 3x your title.
 
Let's use the "How To Grow Your Social Media" example.
 
It's very easy, just do something like this:
 
  • More specific: How To 10x Your Social Media
  • More specific: How To 10x Your Instagram Following
  • More specific: How To 10x Your Instagram Following With 5 Minute A Day...
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10 STEPS TO BECOMING A PUBLIC SPEAKER

 

Want to know the top 10 steps to becoming a public speaker so you can start getting on stages and get more eyeballs on your business?

In this post, I'll share how I've done just that.

Where I'm on multiple stages every year, including TEDx.

Ready?

 


And before we dive in, I highly recommend registering for my Stage By Summer Masterclass so you can hit the TEDx stage by this summer! Sign up here.

 

1. Know Your Story 

 
When you're on stage...whether it's for an event, retreat, presentation or TEDx talk, it's important to know your stories. {more on discovering your signature speech here.}
 
Because, depending on the topic, you'll be utilizing the one perfect for the occasion.
 
And if you don't know your key stories on lock, the audience will have a hard time embracing what you're introducing.
 
Whether it's a new belief, pattern, philosophy or habit - your audience needs a story to fully understand it.
...
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PUBLIC SPEAKING: HOW TO DISCOVER YOUR SIGNATURE SPEECH

 

Want to know the way to find your signature speech so you feel more confident submitting? 

In this post, I'll share how I discovered mine.

Where I'm able to book speeches very easily because I know exactly what I'm offering as well as exactly what it will give my audience.

Ready?

 


 

And to put a cherry on top, you should register for my free masterclass where I'll share my top secret public speaking strategies to help you book TEDx by summer!

 


 

1. Find Your Speaking Style.

 
You are unlike anyone else. I know you've heard this, but you need to really step into it to become a public speaker. 
 
The biggest objection I hear when it comes to getting on stage is, "What can I give that will actually be unique? I'll sound like everyone else!".
 
It can be really terrifying - especially if you're watching the TEDx channel on YouTube and start getting more and more doubtful of your talents.
...
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THE BEST TIME IN YOUR CAREER TO GIVE A TEDx TALK

 

 

Want to know the best time in your career to give a TEDx talk? {Instead of putting "public speaker" in your Insta bio and just hoping for the best?}

In this blog, I'm going to show you the top 4 signs that you're ready to give a TEDx - or at least start submitting - so it times out perfectly in your career.

Let's get started!

 


 

And before we dive in, you should sign up for my free class where I'll walk you through how to get on the TEDx Stage!

 


 

I get asked a TON about TEDx since I've been through the process quite a few times and helped others get started as well.

TEDx is one of those giant benchmarks in an entrepreneur's career. And it can be a huge catalyst to help you become an actual public speaker. 
 
BUT HERE'S THE THING...you have to be ready.
 
I don't mean that it's been on your vision board so just go for it. There are four large steps that you need to have accomplished before you're ready to...
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HOW TO ORGANIZE YOUR MEMBERSHIP FOR LEARNING + ENGAGEMENT

kajabi membership Nov 07, 2019
 

In this blog, I'm going to walk you through how to organize your membership for better learning and engagement.

I'll also show you how the layout I use with my favorite software, Kajabi, makes it ridiculously easy and hands free to maintain.

 

And before we dive in, I highly grabbing taking my How To Launch Your Membership Site In An Hour so you can simplify your membership tech!! Watch here.

 


 

HOW IT STARTED

When I first started with my membership, I had no clue what I was doing.

I released content weekly, did livestreams once per week and pretty much let the chips fall where they may.

IT WAS A DISASTER.

I always felt frantic, my engagement kept dropping and I was spending more and more time trying to plug holes in a dam that was about to burst.

When one January I woke up to 10 members cancelling, I knew I'd had enough.

And, when I assessed the damage, I knew it stemmed from listening to too many other voices of other membership leaders....

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HOW TO GIVE A GREAT PITCH TO BOOK ANY PODCAST

podcast Oct 11, 2019
 
 

 

Want to know how to give an amazing pitch that won't get ignored and will actually give you a huge chance of booking it?

In this blog, I'm so excited to share with you the formula that has helped me book podcast after podcast, including John Lee Dumas' "Entrepreneur On Fire"!

I can't wait!

 


 

And before we dive in, you should grab my free template where I'll walk you through my Perfect Podcast Pitch Template to help you book any podcast!

 


 

How To Never EVER Book Any Podcast...

 
I get about 5 podcast pitches a week in my inbox of entrepreneurs {or their agents} trying to get them on my show, "The Visible Entrepeneur".
 
I actually got one this morning. And I'm going to show it to you not because of trying to embarrass anyone at all, but because this is the best way for you to learn. 
 
So this one is from Jordan's podcast agent, pitching her for my show.
 
I want you to study it for a few minutes to see...
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